custom web app development

Companies in the big data analytics market have a reason to smile after a report released by IDC noted that the market will hit $203 billion sometime in 2020. The size of this market will stand at $130 billion by the end of this year. Key players like Entrance Consulting are expected to receive this news with excitement as they strategize to make the most of what the future is bringing. The IDC report said banks and other players in the financial industry will contribute the most to this through increased spending.  On the other hand, service firms and IT businesses will lead the way in investing in the tech.

The recent past has seen big data analytics become quite mainstream resulting in considerable growth of the market for these technologies. This is quite a shift from the last several years when other markets like cloud computing and custom web app development experienced tremendous growth, in fact the web app development industry was on par with the cloud industry. While no one has actual numbers of how big this industry will get in the next few years, the new estimates have got market insiders excited. IT firms are expected to create business solutions revolving around big data including finding ways to incorporate this tech into business operations.

Big companies to compete with each other

It is expected that a number of big companies will compete against each other in investing in this market with the big banks expected to spend the most to get a share of this investment pie. Other industries expected to invest heavily in big data include process manufacturing, discrete manufacturing, professional services providers and central/federal governments.

Other industries will take a little while to catch, but they too are expected to have started allocating more resources to these technologies by the end of 2020. These industries include transportation, telecommunications, utilities and insurance.

It professionals, CIOs and administrators are expected to lead the way in the scramble for the big data analytics market. They will specifically be eyeing software tools for reporting and analyzing in addition to systems for data warehouse management. This interesting report also showed that investments by financial institutions will largely cover security and compliance.

Another somewhat contradictory report?

IDC report may be showing a pretty picture of the big data analytics market, but another report released by Gartner a week ago brings out a somewhat different image. The Gartner report was based on a survey the organization conducted that showed the possibility that big data analytics market could record slow growth in the immediate future. The report was based on a survey that Gartner conducted on its 199 member online community. While the survey showed that investing in big data will increase next year, it showed that investing in big data analytics will reduce after 2017.

Product design

No business can survive for many years without constant innovation. As the world changes all around, every business must make the necessary changes to remain relevant. The idea that made it millions in years past might cost it a fortune today if no product design changes are made to make it appealing to today’s population.

Companies that value and give priority to innovation always outshine those that don’t.

In business, innovation is not limited to creating new products. Other parts of the product design process can also benefit from innovation. The following are reasons why innovation is so central to the success of any business enterprise.
Innovation improves existing products

As long as a company continues to innovate, its product design process will continuously undergo makeovers, to make its products better and more helpful to customers than they were previously. Innovation also helps a business stamp its authority at the marketplace by making it the leader in its industry.

Rebranding and repackaging can also have a positive impact on a business organization. A new product design can revitalize an old brand and give it the freshness that brings customers back to its stores.

Innovation helps create new products

Through innovation, a company that once only sold soft drinks can change its product design to include other drinks. Through innovation, a company that once only helped people to stay in touch with their friends and family can expand its horizons by including sending of money amongst family and friends. The future belongs to businesses that put innovation at the heart of their business enterprises.

Innovation for reinforcing your brand

Sometimes an old brand loses its luster. There is no better way to bring that brand back into the minds of every consumer than innovation. Through innovative techniques such as the introduction of new packaging or the introduction of a new product line, a company that was on the decline can regain the top spot. And when a company embraces innovation in its day to day operations, it creates an environment where creativity is inevitable, harnessing the creative power of those who work there.

Innovation for shutting down your competition

The right response to fierce competition is innovation. Some business leaders get carried away by what their competitors are doing that they fail to realize that they need to innovate if they are to retake their market position. Instead of complaining about the company’s declining market share you should call your employees for a meeting to discuss how you can undo the damage your competitors have inflicted on your business through innovating into the future.

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